Trainers

Our approach to education is based on active participation of the students.
Development of the competences (the combination of Knowledge, Skills and Professional attitude) of the marketing manager is the main focus of the lectures.
We believe that marketing competences can only be developed with an active and practical approach. Application of theory in the practical working situation of the participants is essential. The training of the whole program is build around the principles of action learning and competence based education.
Participants can bring in real cases from their own working situation and solve them together with trainer and other participants.

For that reason all our trainers are carefully select professionals who have broad work experience in the subjects that they are teaching. Before our trainers are allowed to train in any of our programs, they are first trained by ASMM. Focus of the training is active training techniques and competence based education. All our trainers are evaluated by participants of the courses.
Our trainers are local professionals with broad experience. In some English language programs it is possible to have European trainers.

Coaching is integrated in our education. Our trainers act as a coach for our participants.

The trainers are the first representatives of ASMM programs and play a key role in satisfaction of our customers. By giving our trainers tools on how to make a good lecture we try to create uniformity in our educational approach. This uniformity is essential. ASMM communicates to the market about its innovative approach to education in general and competence based education to be specific. For ASMM it is of the primary importance to fulfill these promises and it is the task of the trainers to put this into practice.
Being a trainer is a creative job and we are aware of the fact that this creativity is essential to Make each lecture a success.

For more information feel free to contact us.